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Cece Lee
Cece Lee

July 5, 2022

The Buying Experience Matters Infographic

This infographic from Enable Us highlights key stats regarding the importance of the buyer experience for B2B sales.

Enable Us Team
Enable Us Team

June 29, 2022

Overcoming B2B Buying Objections During a Recession

In a recession, buyers are much more hesitant to purchase. Learn how to overcome some of the most common B2B buying objections.

Cece Lee
Cece Lee

June 23, 2022

Enable Us Recognized by G2 Crowd in Sales Enablement and Digital Sales Room

Enable Us is recognized as a Leader and High Performer in multiple Digital Sales and Sales Enablement categories by G2 Crowd.

Enable Us Team
Enable Us Team

June 23, 2022

How to Recession-Proof Sales and Marketing Programs in 5 Steps

As all signs point towards an economic downturn, learn how to recession-proof sales and marketing programs to thrive during the recession.

Enable Us Team
Enable Us Team

June 10, 2022

5 Myths of Selling During a Recession, Debunked

With all signs pointing towards an economic downturn, what should you know about selling during a recession?

JInal Jhaveri
JInal Jhaveri

June 7, 2022

3 Tips for Recession Proofing Your Company - A Response to Manny Medina, CEO of Outreach

Enable.us CEO and co-founder, Jinal Jhaveri provides his three tips to recession proof your company in response to Manny Medina’s, CEO of Outreach, LinkedIn Post.

Mary Allen Talley
Mary Allen Talley

June 30, 2022

Accelerate Sales Velocity and Increase Win Rates with a Digital Sales Room

As the economy contracts and experts predict an impending recession, providing reps with the right sales enablement tech to increase win rates is key.

Mary Allen Talley
Mary Allen Talley

June 7, 2022

Why Should Marketers Care About Digital Sales Rooms? Here are the Benefits

The name “digital sales rooms” may imply that the tech was only designed for sales, but DSRs provide no shortage of benefits for marketing.

Mary Allen Talley
Mary Allen Talley

May 20, 2022

Why Your Mutual Action Plan Needs a Digital Sales Room to Close the Deal

Mutual action plans instantly give deals transparency, aligning both buyer and seller and detailing the entire deal from start to finish.

Kayla Keller
Kayla Keller

June 23, 2022

Enable.us Earns G2 Awards for Ease of Use and Highest User Adoption

We’re proud to announce that we earned multiple G2 awards for Spring 2022, specifically for our ease of use and high user adoption!

Mary Allen Talley
Mary Allen Talley

May 12, 2022

Sales Enablement Content: The Key to Creating Sales Collateral that Converts

Utilizing sales enablement content helps your reps communicate the right information to buyers at every stage of their buyer journey.

Mary Allen Talley
Mary Allen Talley

May 3, 2022

Determining the Quantifiable ROI of Digital Sales Rooms: 7 Key Metrics

Understand how to calculate the ROI of digital sales rooms to see the direct boost it generates in sales performance.

Mary Allen Talley
Mary Allen Talley

April 28, 2022

4 Tips for Building a Sales Enablement Strategy to Drive Revenue

A high-quality sales enablement strategy can help equip sales reps with everything they need for effective sales.

Mary Allen Talley
Mary Allen Talley

April 13, 2022

Digital Sales Rooms: The Ultimate Sales Enablement Tool to Increase Deal Velocity

To speed up deal velocity, sales reps need to create personalized experiences for buyers. This is where digital sales rooms excel.

Mary Allen Talley
Mary Allen Talley

April 4, 2022

5 Digital Selling Best Practices to Engage B2B Buyers

As more and more B2B decision-makers prefer digital self-service, migrating to an effective digital selling strategy is the key to high performance.

James Springhetti
James Springhetti

March 31, 2022

How Real-Time Buyer Behavioral Data Accelerates B2B Sales

Learn how buyer-behavioral data can help your team make data-driven decisions to increase sales and drive revenue.

Kayla Keller
Kayla Keller

April 4, 2022

4 Steps to Simplify the Increasingly Complex Buyer’s Journey

It’s critical that sales reps understand the need for and the actions necessary to simplify the sales process at each stage of the buyer’s journey.

James Springhetti
James Springhetti

January 12, 2022

Overcoming Sales Enablement Challenges with Digital Sales Rooms

Learn more about how Digital Sales Rooms can help your marketing and sales enablement teams and check out our next panel discussion with SaaScend, Creating an Airtight Sales Narrative and Process with Digital Sales Rooms.

Adam Pearson
Adam Pearson

June 30, 2022

Enable.us announces $4.5M seed round to help B2B sales and marketing teams sell faster with a No-code Virtual Selling Platform

Enable.us, a Oakland, CA-based no-code platform for B2B marketing and sales teams to create personalized digital sales rooms for their buyers, raised $4.5M in funding.

James Springhetti
James Springhetti

June 30, 2022

10 essential reasons to use a digital sales room

Buyers are demanding personalized, unique, and hyper-relevant experiences. Digital Sales Rooms are an essential strategy to quickly and easily engage your buyers in a meaningful and rich way.

James Springhetti
James Springhetti

November 11, 2021

Using Digital Sales Rooms for Improving Sales Processes and to Reduce Onboarding Ramp Time

Digital sales rooms are being used to improve and enhance the sales process but what about helping to reduce the time it takes for new hires to onboard in a remote environment?

James Springhetti
James Springhetti

October 13, 2021

How to Measure Sales Enablement Success.

Adopting sales enablement is an impactful business strategy yet how do we effectively measure the program?

James Springhetti
James Springhetti

June 30, 2022

Why Digital Sales Rooms Are Here To Stay

Establishing a successful and efficient digital sales room strategy enables both buyers and sellers to work more collaboratively in a distributed environment. Here are 4 reasons why a digital sales room benefits is a win-win for everyone.

James Springhetti
James Springhetti

October 13, 2021

4 types of sales resources guaranteed to win you more deals

Your buyers are busier than ever. With so much competition and inboxes at the brink of exploding, you need top-notch selling resources to thrive in today’s B2B selling environment and keep your buyers engaged between your scheduled meetings.

James Springhetti
James Springhetti

October 13, 2021

Benefits of Content Tracking for Sales Teams

Companies these days have integrated most of their revenue insights with artificial intelligence and interactive tools. Today’s best sales teams have also applied technology to sales content and resources used during the sales process. The best sellers have eliminated disjointed resources floating around in multiple emails that buyers struggle to organize and find among the multiple meetings, vendors, and complex internal buying process. This is what we call sales content tracking, and it is drastically changing the modern sales industry.

James Springhetti
James Springhetti

October 13, 2021

What are microsites and how are they valuable to the sales teams?

Websites with tons of information on the deck can overwhelm the visitors and scare them away. Whereas, an organized website doesn’t just make it easy for the visitor to figure out your brand but stay engaged for a longer period of time. And that’s where the concept of microsites comes into play. This piece will walk you through what’s a microsite, why use it, and how sales & microsites can pull off wonders for your brand.

Lynn Pietryga
Lynn Pietryga

October 13, 2021

Best Practices to Manage Customer References

There is power in a customer reference program. When done right, it can provide companies with valuable feedback and insight that can turn the tide on every sales strategy. Satisfied customers willing to become a reference can make the difference between toppling the competition or losing the deal. However, acquiring and maintaining those references is no easy task. It can take a lot of time and effort. This is a responsibility that often falls into the hands of busy product management and marketing experts with the help of customer-facing teams. If you want to take your customer reference program to the next level, you’ve come to the right place. We compiled a list of the most noteworthy practices for managing customer references.

James Springhetti
James Springhetti

October 13, 2021

How to Nail Your Sales Follow-Up Emails Every Time

Asynchronous selling is just as important as synchronous selling. This means that the follow-up email you send between meetings is more critical than ever. Follow-up emails are one of the top-selling best practices, but not many people get them right. Here are the best ways to make sure you nail your follow-up, every single time.

James Springhetti
James Springhetti

October 13, 2021

2021 Marketing Trends That No One Is Talking About

The pandemic has sped up digital transformation and the future of marketing is now here, today. B2B marketing methods need to adapt to a more familiar B2C type experience to work in the new marketplace. So, where are we going in marketing, and what is in store for us as we head into the second half of 2021 and beyond?

James Springhetti
James Springhetti

October 13, 2021

Top 5 Things You Need to Do Before Your Next Sales Call

When it comes to perfecting your selling techniques, there are a few best practices you can follow. But a big part of selling your product or service is the prep work you do before you even speak to anyone or try to sell anything.This prep work is vital no matter if you’re in SaaS sales or if you’re trying to sell a physical product. It also doesn’t matter who you’re trying to gain as a customer. In the world of B2B marketing, every sales process benefits from laying the groundwork before the call.So, if you want to put yourself in the best position possible every time you talk with a potential customer, do these 5 things before your next sales call.

Adam Pearson
Adam Pearson

October 13, 2021

10 Things To Keep In Mind When Designing Sales Battle Cards

A sales battle card is a single-page document containing key details about your competitors, and how their products, services, market, and customers compare to your company's. It also has key selling points to help your sales reps to win deals against the competitors.Battle cards display details in graphics, graphs, text, or video form to equip sales reps with knowledge and confidence essential in holding conversations with prospects to win deals. Although a one-page document, the battle card should provide a complete overview of your competitors and guidelines to counter competition.

JInal Jhaveri
JInal Jhaveri

June 27, 2022

New Sales and Marketing Trends Post-COVID

A year and a half after the virus first disrupted our lives, there are new realities that companies must address if they have to consistently differentiate their brands, and acquire and retain customers. A broad overview of the marketing trends post-Covid shows us these six themes developing in this new normal.

James Springhetti
James Springhetti

October 13, 2021

10 Things to Do After Finishing Your First Sales Demo

Completing your first sales demo is a rewarding feeling. You’ve finally put all that hard work and preparation to good use. But you’re not finished yet! There are some key things you need to do after completing your first sales demo.These help to solidify your relationship with the client and allow you to find out where you can improve things. The 10 actions listed below are also great ways to accelerate the sales process and boost your conversion rates. So, let’s get into them!

James Springhetti
James Springhetti

October 13, 2021

Have You Heard About Digital Sales Rooms?

Sales and marketing leaders are always looking to offer their clients the ultimate sales experience- and rightfully so! As such, digital sales room are gaining traction. These are customer-facing content portals where sellers share ideas and content with their prospects so they can determine customer engagement.

Adam Pearson
Adam Pearson

June 30, 2022

15 Sales KPIs Every Sales Person Should Know

As every sales professional will attest to, there’s no one way to be a successful salesperson. Sales teams are often run differently from business to business, and what makes a person successful in one company may not work at all in another. With that being said, every salesperson needs to know about sales KPIs and why they’re being tracked. Whether they want to improve their sales or help to develop their sales department, this article will help every salesperson understand the most commonly tracked KPIs and their significance. 

JInal Jhaveri
JInal Jhaveri

June 23, 2022

The Future of Product Marketing

It’s been a long year of online shopping for consumers. Although businesses have already converted to new forms of marketing, the COVID-19 pandemic made product marketing imperative. As we move forward from the pandemic, many companies wonder what the future of product marketing will look like in the months to come. To fully understand what comes next, it’s crucial to know how the market has developed over the years. Think of this article as a crash course of Product Marketing 101. 

JInal Jhaveri
JInal Jhaveri

October 13, 2021

Enabling your buyers to close deals faster

Sales and revenue leaders have to adapt to the accelerated rate of change in the current buying behaviors, especially with the sharp spike in virtual selling due to the onset of the pandemic. The way to do so is by focusing on buyer enablement.

JInal Jhaveri
JInal Jhaveri

June 30, 2022

Introducing Virtual Selling Platform as the Future of Sales Infrastructure

Virtual selling has become the new norm these days as a result of the current global situation. The worldwide pandemic made in-person sales and meetings nearly impossible, which led businesses and organizations to make a faster shift toward virtual selling practices. In this blog post, we will outline the need for a new virtual selling platform to enable your buyers and sellers.

Featured
Enable Us Recognized by G2 Crowd in Sales Enablement and Digital Sales Room
3 Tips for Recession Proofing Your Company - A Response to Manny Medina, CEO of Outreach
Why Should Marketers Care About Digital Sales Rooms? Here are the Benefits
Best Practices to Manage Customer References
Have You Heard About Digital Sales Rooms?
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